Friday, October 16, 2009

Melanie Wells I Told Two Friends Campaign

A special message from author Melanie Wells (When the Day of Evil Comes, Soul Hunter, My Soul to Keep) about her ambitious I Told Two Friends campaign:

Hi. It’s me, Melanie.

Someone asked me recently – why literacy? Why would anyone give away $100,000 (100% of my profits from sales of My Soul to Keep) to teach illiterate adults how to read? (Okay – fair question. I admit it sounds a little crazy. It’s not like I’m dripping with cash).

Two words: compassion fatigue

Here’s the deal. I support several causes vigorously and regularly (and so should you!) In fact, if you’ll notice, each of my books centers around a cause. When the Day of Evil Comes concerns family violence and suicide. The Soul Hunter references violence against women and lost teens. And My Soul to Keep is about child abduction. I don’t write about these things because they’re morbid. I write about them because they’re IMPORTANT.

But the truth is, I sometimes feel exhausted and overwhelmed by the number of problems out there. Don’t you?

Illiteracy, it turns out, is linked to just about every evil under the sun. Child abuse, poverty, disease, hunger, violent crime, violence against women, HIV/AIDS… . You name it. In fact, illiteracy is one of the FEW things in this world you can actually do something about! A little money goes a LOOOOONG way. And the ripple effects are exponential.

Did you know 33 million adults in the United States can’t read at an 8th grade level? Do the math, folks. That’s 10% of our population. Wow.

17 million American adults can’t read well enough to earn a living wage.

62% of prison inmates are illiterate. Imagine getting out of jail and trying to make a new life for yourself when you can’t even fill out a job application. Do you want that guy back on the street with no job and no skills? Or do you want him to have every opportunity to become a productive member of society?

774 million adults worldwide are illiterate. 2/3 of them are women.

If a mother can’t read, chances are her children won’t be readers either.

It all adds up to one simple thing. A literate population is a healthier, safer, and more productive population.

If you’re reading this, I guarantee you that you take the ability to read this sentence for granted. Millions of other Americans can’t read it. They can’t read the aspirin bottle either. Or the street signs. Or a note from their kid’s teacher.

Most of us are completely unaware of this shadow population. How is it possible that millions of adults in the richest country in the world can’t read? (Click on Rosetta’s story. She’ll tell you all about it.)

The I Told Two Friends campaign was designed to give you a simple, painless, fun way to share the gift of literacy with millions of Americans. All you have to do is buy a couple of books, give them to two friends, and ask them to do the same (and so on, and so on, and so on…).

25 bucks and two friends can change the world. YOU can change the world.

Join us and be part of the solution!


Visit the I Told Two Friends website to learn more!

1 comment:

Precentor said...

The code is E. Plz send the next clue to.